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Lees wat reviewers zeggen

Beoordeeld met 5 van de 5 sterren

I really like the style and concept behind Øst London. The brand has a distinctive Scandinavian feel, with beautiful colours and stylish designs, and the website makes it easy to browse the differ... Toon meer

Beoordeeld met 5 van de 5 sterren

Really liked their garments (Balaclava, scarf and gloves), looked so cool on my girlfriend and such a sensible price. Added to my favourites and as my gf loved them too. Swift delivery as well

Beoordeeld met 5 van de 5 sterren

Absolutely love this brand! I bought the Emily Jumper and the Balaclava, the quality is great and it adds some fun stylish colour to my wardrobe. Will definitely buy again!

Beoordeeld met 5 van de 5 sterren

Obsessed with this brand -- after a visit to Copenhagen -- I wanted to be Danish. I'm genuinely obsessed. It captures Scandi style in the most effortless way—clean lines, thoughtful design, and piece... Toon meer

Bedrijf heeft geantwoord

Bedrijfsgegevens

  1. Winkel in modeaccessoires

Geschreven door het bedrijf

Øst London is a Scandinavian-inspired women's fashion brand, founded by me, Sigga, a Danish-born designer who moved from Copenhagen to London and never quite lost the accent, or the opinions about colour. After decades in fashion retail in Copenhagen and the UK, I opened our shop in Shoreditch in 2018 with one belief: clothes should be worn for joy, not for trends. Scandinavian style gets a reputation for being all grey and beige. We think it's more interesting than that. Our pieces bring colour, personality and a little bit of humour to everyday dressing, without shouting about it. Quality matters to us. Much of what we make is Italian-crafted, designed to be worn for years rather than one season, and priced so it doesn't feel like a special-occasion purchase. We'd rather you reach for something from us every week than save it for a day that never comes. We're a small, independent team. I still design the collections, answer customer emails and post on Instagram myself, so when you get in touch, you're talking to the people who made the thing you're asking about. You can find us online at oestlondon.com, or visit us in Spitalfields, where you're always welcome to try things on and have a chat. If something isn't right, tell us. We'd genuinely like the chance to fix it


Contactgegevens

4,6

Uitstekend

TrustScore 4.5 uit 5

75 reviews

5 sterren
4 sterren
3 sterren
2 sterren
1 ster

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Heeft 100% van zijn negatieve reviews beantwoord

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4,6

Alle reviews

(75)

75 reviews in de afgelopen 12 maanden

Een review schrijven
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Beoordeeld met 5 van de 5 sterren

Stylish clothing, lovely Scandi aesthetic & smooth online shopping experience ⭐⭐⭐⭐⭐

I really like the style and concept behind Øst London. The brand has a distinctive Scandinavian feel, with beautiful colours and stylish designs, and the website makes it easy to browse the different styles and purchase.

The collection is thoughtfully presented online and the overall shopping experience feels simple and enjoyable from start to finish. Swift delivery!

A great brand for anyone who appreciates Scandi fashion!

26 oktober 2026
Review zonder uitnodiging
Beoordeeld met 5 van de 5 sterren

Absolutely love this brand

Absolutely love this brand!
I bought the Emily Jumper and the Balaclava, the quality is great and it adds some fun stylish colour to my wardrobe. Will definitely buy again!

26 oktober 2026
Review zonder uitnodiging
Beoordeeld met 5 van de 5 sterren

Really liked their garments (Balaclava

Really liked their garments (Balaclava, scarf and gloves), looked so cool on my girlfriend and such a sensible price. Added to my favourites and as my gf loved them too. Swift delivery as well

19 oktober 2026
Review zonder uitnodiging
Beoordeeld met 5 van de 5 sterren

Star Instagram Find ⭐️

Ordered the Anna Crewneck after seeing Ost on Instagram. Delivery was fast and the top is gorgeous! Fabulous quality and I literally wear it all the time. Very happy 😁

26 oktober 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

Very poor quality

Very poor quality of fabric and faulty sewing and finish of balloon trousers. Returned faulty item. Was told only exchange. I claimed my consumer rights and was finally offered a refund in cash although I paid by card.

8 oktober 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Hi S.B.,

Thank you for your feedback, and I'm sorry your balloon trousers weren't up to scratch. A faulty item isn't what we want anyone to take home from our shop, and you shouldn't have had to raise your consumer rights to get a refund.

You're right that a refund for a faulty item should go back to your original payment method, so I'm sorry if that wasn't clear when you came back to us. I'd like to make sure this is put right, and I'm passing your comments on the fabric and finish to our team.

Please email me at info@oestlondon.com and I'll look into it personally.

Warm regards,
Sigga
Founder, Øst London

Beoordeeld met 2 van de 5 sterren

Customer service 0-10!

Visited with family after spotting the brand on Insta. Really disappointed as think their online presence appears great but shop underwhelming, in addition to being pretty low quality for the price tag. Have seen similar stock all over Europe for lower prices. However, we went ahead and purchased a couple of items regardless as wanted to support and they were nice... paid and the customer service is zero, literally screwed the items up and shoved in a rolled heap into a paper bag. No thought whatsoever. I ask, did you fold them? Response was "No". Lady eventually removed from bag and 'folded' however, I am not joking when I tell you a limbless worm would have folded better. So either the owner has no idea how terrible the customer service is (have now seen this highlighted multiple times) or shes well aware and doesnt care.

15 augustus 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Hi,

Thank you for visiting the shop with your family, and for choosing to support us when you didn't have to. I'm sorry your experience at the till fell short. Items should always be folded and wrapped with care, and that clearly didn't happen here.

I've shared your feedback with the whole team so we can make sure every customer is looked after properly from the moment they walk in to the moment they leave.

We put a lot of care into our designs and I'm sorry they didn't feel like good value to you. I'd love to hear more if you'd like to get in touch at info@oestlondon.com

Warm regards,
Sigga
Founder, Øst London

Beoordeeld met 5 van de 5 sterren

A little taste of hygge

Sigga is the owner of this gorgeous shop and she is a great human being. Warm, kind and she became my friend. I may be biased but I am straightforward when it comes to reviews. Few stores offer now something so unique and hyggelig as Oest does. The personal touch, a female warrior who left gorgeous Denmark to start her journey here in England. I have read some reviews from some ‘Karen’ women, and sadly it is far from the truth. Items are high quality, and I still have my gingham trousers, and sorry Uniqlo, Sigga did them first. I am addicted to the stripped boxy tees, so versatile and easy to wear and so soft. Amazing quality, personal touch and a friendly piece of Denmark in Shoreditch, and of course one size does fit all. If you are a woman, please do support other women and small businesses. Much better than fast fashion. 💕🫶🏼

3 juli 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Dear Mariana. Thank you for your kind words and support

Beoordeeld met 5 van de 5 sterren

The quality and the design of the…

The quality and the design of the clothes is fantastic. It’s my second order and I will order from them again.

8 mei 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Thank you for your kind words ☺️

Beoordeeld met 5 van de 5 sterren

Comfy, casual and cool

I fell across this brand whilst watching a BBC programme. The owner was dressed impeccably and I realised I wanted her entire outfit. Unfortunately the blue stripe top was sold out, so I bought the pink and yellow stripe. I adore it! I want all colours. Please restock the blue!!! I will be buying again.

25 april 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Thank you

Beoordeeld met 5 van de 5 sterren

Helpful staff and gorgeous pieces

Every time I go in the staff are so warm and welcoming. Always happy to direct me to styles or colours and answer any questions. Such fab pieces, I always make sure to stop by when I’m in the area!

13 maart 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Thank you ☺️ makes me happy

Beoordeeld met 5 van de 5 sterren

Bought a lovely mohair/wool crop vest…

Bought a lovely mohair/wool crop vest online amazing quality and feel, love that it’s made in Italy and mainly natural materials, makes me happy I’m buying from an independent person in a capital city, will defo buy more from this brand! Xx

8 april 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Thank you

Beoordeeld met 5 van de 5 sterren

Beautiful top

Beautiful top, really well made and designed. The fabric is lovely and I will get lots of wear out of it. Delivery was really speedy too!

1 april 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Thank you

Beoordeeld met 5 van de 5 sterren

Love the t shirts!

First time I have ordered as previously I was concerned about the one size aspect and whether the tops would fit. A quick DM confirmed the measurements of the tops would fit and I placed an order for a long sleeve and short sleeve t shirt. I love them both! Fit is great, I am a size 14, and I like the slightly cropped, boxy shape which goes well with my trousers. Will order more!

2 april 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Thank you

Beoordeeld met 5 van de 5 sterren

My new favourite place

Great communication from start to finish - even emailed to make sure I knew that I would have to pay duties & taxes as outside the UK. Clothes are beautiful & I can't wait to go to the store in May - only problem is that I'll want everything!

31 maart 2026
Review zonder uitnodiging
Logo Oestlondon

Antwoord van Oestlondon

Thank you so much

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