Saffron Alley has been our go-to provider for getting premium halal meat. The quality of their steaks, especially their wagyu, is to die for I also want to highlight that we faced a slight issue wi... Toon meer
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Lees wat reviewers zeggen
Ordered the steak 'fine dining box' and wanted it delivered a day earlier than i selected on the website and they were very kind and arranged an earlier delivery, this saving me from much domestic gri... Toon meer
Ordered for the first time! Beautiful corn fed chicken and chicken breast in time for Eid. Great service, safely and hygienically packaged, fresh and great Communication throughout the ordering and d... Toon meer
Bedrijf heeft geantwoord
We ordered a whole lamb for Qurbani, unfortunately the courier they use DPD local couldn't deliver it on time, supposed to be next day but it arrived a day later and was on the verge of going off... Toon meer
Bedrijfsgegevens
Geschreven door het bedrijf
Our ethos is built upon providing ethically reared meats for you and your family. Our vast range of both traditional and modern butchery cuts is constantly growing helping you keep meal times special. All our foods are hormone and anti-biotic free. Free delivery over £40; farm fresh straight to your doorstep.
Contactgegevens
Reading, Verenigd Koninkrijk
- info@saffronalley.com
- saffronalley.com
4,6
Uitstekend
1K reviews
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Heeft 96% van zijn negatieve reviews beantwoord
Reageert doorgaans binnen 1 week
Zo gebruikt dit bedrijf Trustpilot
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Have brought from Saffron Alley for…
Have brought from Saffron Alley for several years and the quality and service always excellent.
5 april 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Valued Customer,
Thank you so much for your loyalty over the years and for taking the time to leave us this wonderful review! It means so much to us to know that the quality and service have remained consistently excellent in your experience.
We truly appreciate your continued support and look forward to serving you for many more years to come!
Kind Regards,
Team Saffron Alley🧡
The meat is always packed well and…
The meat is always packed well and delivered on time. The deli is my favourite. My only gripe is that they don’t get some deli items in regularly. Turkey pastrami and paprika pastrami no longer available which a family fave of ours.
19 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Freda,
Thank you so much for your kind review and for your continued loyalty! We are delighted to hear that the packaging and delivery consistently meet your expectations and that the deli is your favourite.
We have noted your feedback regarding the turkey pastrami and paprika pastrami and we will certainly pass this on to our buying team. We always aim to bring back popular items where possible and your feedback truly helps us.
We look forward to serving you again soon!
Kind Regards,
Team Saffron Alley🧡
Good Quality/ Great Ethical Standards
Good quality meat with great standards of rearing. Absolutely worth buying.
16 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Xena,
Thank you for your wonderful review! We are so pleased to hear that you are happy with the quality of our meat and our ethical standards of rearing. That is exactly what we strive for every day.
We look forward to continuing to serve you with the very best products!
Kind Regards,
Team Saffron Alley🧡
My order
I’m very happy with my order, everything was delivered and everything was very good.
I’ll order again soon.
Thank you.
16 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Roukia,
Thank you so much for your kind review! We are delighted to hear that everything was delivered and that you were happy with your order.
We very much look forward to welcoming you back for your next order!
Kind Regards,
Team Saffron Alley🧡
Reliable Quality & Excellent Selection
Ordering is always quick and easy, and my deliveries arrive on time every single time, neatly packaged and well presented. The selection of meat and poultry is fantastic, with plenty of great options to choose from. I’ll definitely be using Saffron Alley regularly!
17 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Valued Customer,
Thank you so much for this brilliant review! We are thrilled to hear that the ordering experience has been smooth, deliveries consistently on time, and that you love our selection of meat and poultry.
We look forward to being your go-to choice for quality halal meat!
Kind Regards,
Team Saffron Alley🧡
Excellent meat
Excellent meat, very pleased with delivery and packaging. I have recommended to my friends.
11 april 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Mr Foulkes-Arnold,
Thank you so much for your fantastic review and for recommending us to your friends! We are delighted to hear that you are pleased with the meat quality, delivery and packaging.
Your recommendation means a great deal to us and we hope to serve both you and your friends for a long time to come!
Kind Regards,
Team Saffron Alley🧡
I love it's meat products
I love it's meat products. I also appreciate the videos describing the cuts.
11 april 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Ife,
Thank you so much for your lovely review! We are thrilled to hear that you love our meat products and that the cut videos have been helpful for you.
We put a lot of effort into our content and it is wonderful to know it is appreciated. We look forward to serving you again!
Kind Regards,
Team Saffron Alley🧡
Had a little issue but sorted vwry…
Had a little issue but sorted vwry easily and smoothly, lovely customer service thank you Christopher David!
9 april 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Deniz,
Thank you so much for your kind review! We are glad to hear that your issue was resolved quickly and smoothly, and we will be sure to pass your lovely words on to Christopher David.
We look forward to serving you again!
Kind Regards,
Team Saffron Alley🧡
Profesional
I want to congratulate you for the professionalism you show, but especially Christopher David who made it possible for me to receive the order before Orthodox Easter, after I made the wrong date instead of 9/04 I checked 9/05, thank you from the bottom of my heart
9 april 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Luminita,
Thank you so much for your heartfelt review! We are absolutely delighted to hear that Christopher David was able to make your Orthodox Easter special by getting your order to you on time.
We will make sure to pass your wonderful words on to Christopher. It truly means a lot to all of us. Wishing you and your family a blessed Easter!
Kind Regards,
Team Saffron Alley🧡
I've always had positive experiences…
I've always had positive experiences with Saffron Alley. I had a slight hiccup with a discount code which Christopher promptly dealt with. Always assured of good quality meat and excellent customer service. Still impressed that they offer free delivery over £40 which makes it cost effective even if my order is relatively small.
24 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Syrah,
Thank you so much for your continued loyalty and for this wonderful review! We are delighted to hear that Christopher was able to sort out the discount code issue promptly and that you remain confident in both our quality and service.
We are also glad the free delivery over £40 works well for you. We look forward to continuing to serve you!
Kind Regards,
Team Saffron Alley🧡
Misleading
I write this review having just watched a FB post about their new higher welfare chicken product. Unlike their customers, I have visited saffron Alley fridges and seen firsthand what products are being bought in and sold on to their customers so feel obliged to highlight concerns.
Through the use ‘humanewashing’ words and phrases that sound more appealing and ethical but lack concrete definition or enforceable standards customers are led to believe that the meat products they sell are somehow more ‘ethically reared’ then what is generally available, and so are sold at inflated prices.
For transparency please see pictures of the cases of meat products from their fridges below and feel free to look up the EEC numbers for their sources. Some of their portioned chicken they buy in from Europe for instance are literally some of the cheapest, most mass-produced chicken products being sold in the marketplace. [Saffron Alley have disabled pictures being added to Trust Pilot reviews so images of their fridges mentioned may not appear here on this review platform. A bit crafty?]
What is particularly alarming is they choose to begin their latest post by saying the ‘halal industry is cooked.’ Unscrupulous traders such as Saffron Alley, now in the online halal space, are the problem. A cursory look at the labels from the fridges show that vast majority of their chicken product for instance is from Europe and is machine slaughtered. It’s not regulated by HMC or HFA or even stunned and then hand slaughtered, these are machine slaughtered. If you can’t get that right, why are you here? Saffron Alley is not solving any problem. Their likes are making the problem faced by the Muslim community worse, by delegitimising certified halal slaughter, and now trying to capitalise on higher welfare products. The consequence of which is genuine certified halal producers that the Muslim community need are being forced out. Without labouring the point, this is not a small matter, as once forced out, the prejudiced bureaucracy against halal slaughter will not allow them back. Decades of work is being undone and is playing into the hands of the anti halal campaigners all to make a profit.
I also feel the constant coercion through offering monetary discounts to customers to write positive reviews on their behalf to skew perception and to gain a firmer foot hold a little disingenuous and ‘inorganic.’ Frustrated customers have also made mention of this in their google reviews.
I distrust Saffron Alley as I have observed them to be misleading such that I even doubt any new products shown would even be what customers end up receiving based entirely on their track record. I encourage all to verify independently the views expressed here.
Note:
Please also refer to the “Facebook Adlibrary” and search for Saffron Alley for references to claims:
• They claim to check every supplier’s animal welfare standard and also abattoir halal compliance, keeping in mind they buy in produce from 3rd party retailers who in turn buy in from various producers and slaughterhouses across Europe.
• That we are to safely ‘assume’ all the products are ethically reared and of a higher welfare standard than what is readily available elsewhere.
31 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Adam,
Thank you for taking the time to share your thoughts. We are truly sorry to hear that you feel this way, but we must respectfully clarify that the claims made in your review are not accurate. At Saffron Alley, we are committed to transparency, quality, and integrity in everything we do.
We do not mislead our customers, nor do we compromise on halal compliance or animal welfare standards. Every product we source undergoes strict checks to ensure it meets both halal requirements and the quality standards our customers expect. We categorically reject the suggestion that our products are mass-produced or machine-slaughtered without proper halal oversight.
We also want to reassure our valued customers that reviews are never coerced or manipulated. We welcome honest feedback, either positive or negative, as it helps us improve and continue serving our community with trust.
Our mission has always been to provide high-quality halal products with care and respect for our customers. We will continue to uphold these values and ensure that our customers receive the service and products they deserve.
Warm regards,
The Saffron Alley Team
Faced a problem with my order
Faced a problem with my order, so I contacted the customer service and it got resolved quickly and easy by Christopher David.
25 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Abdullah,
Thank you so much for your kind review! We are delighted to hear that your order issue was resolved quickly and easily by Christopher David.
We always strive to make things right as swiftly as possible and your feedback truly motivates the whole team. We look forward to serving you again!
Kind Regards,
Team Saffron Alley🧡
Fantastic customer service and great food
I am very pleased with the customer service provided. Placed an order but I put in a wrong delivery date so emailed them to bring it forward to earliest date. Christopher David managed to get it arranged for next day delivery fuss free, so very pleased. I have received all food items in perfect condition and all still very cold due to good care and packaging. Saffron Alley never fails to deliver and I strongly recommend them.
19 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Valued Customer,
Thank you so much for this fantastic review and for your strong recommendation! We are so pleased to hear that Christopher David was able to arrange next day delivery for you so smoothly, and that all your food items arrived in perfect condition.
Your kind words mean a great deal to us. We look forward to serving you again very soon!
Kind Regards,
Team Saffron Alley🧡
Delivery
Placed an order with Saffron Alley on Sunday 15 March, late night. Didn’t realise I scheduled the delivery for the wrong date (mum brain). Christopher David helped reschedule the delivery for me. Much appreciated.
18 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Sadia,
Thank you so much for your kind review! We completely understand how easy it can be to mix up dates and we are so glad Christopher David was able to reschedule the delivery for you without any hassle.
We appreciate your trust in us and we look forward to serving you again!
Kind Regards,
Team Saffron Alley🧡
Have ordered a few times
Have ordered a few times, different meats and always 100% satisfied with the quality. Would highly recommend. Recently I got the wrong date on my order but Christopher David was kind enough to efficiently change without fuss!
17 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Sophia,
Thank you so much for your wonderful review and for your continued loyalty! We are delighted to hear that you have always been 100% satisfied with the quality of our different meats.
We are also pleased that Christopher David was able to sort the date change efficiently for you. We look forward to your next order!
Kind Regards,
Team Saffron Alley🧡
I already loved this company (the meat…
I already loved this company (the meat is exceptional), but when you get it combined with fabulous, helpful customer service… it’s even better :) Thank you Christopher David for rectifying my addressing error with absolutely no trouble whatsoever…. It’s so appreciated:)
16 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Mrs Roberts,
Thank you so much for this lovely review! We are absolutely delighted to hear that you are already a fan of our meat and that Christopher David was able to rectify the address error so smoothly for you.
That truly is what our team is here for and your kind words mean a great deal to us. We look forward to serving you again!
Kind Regards,
Team Saffron Alley🧡
Excellent service and customer support
I had a bad experience with a piece of Smoked brisket that I bought from Saffron alley. This was my 3rd purchase of this smoked meat. Normally this would come in at about 2.5 - 2.8 kg costing about £130. Well worth it as it is smoked for 16 hour.
The last piece I bought for the same price weighed 1.4kg and cannot cover more than 4 people, where their ad says 12.
I sent Jawwad , their customer service agent an email and complained about this, and he was very responsive and helpful. He replaced me with another brisket for free no questions asked. I have been buying all my meat and poultry from them for many years, and their service and quality of products are phenomenal
Thank you Jawwad for your exceptional service
13 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Nisaar,
Thank you so much for this brilliant review and for your many years of loyalty! We are so sorry to hear about the initial issue with the smoked brisket, but we are very glad that Jawwad was able to resolve this for you quickly and without fuss.
We will be sure to pass your kind words on to him. Your continued trust and support truly means the world to us and we look forward to serving you for many more years to come!
Kind Regards,
Team Saffron Alley🧡
I bought 1 kg diced meat
I bought 1 kg diced meat. 379 grams of it was fat that I threw away. So we threw away almost half of our money.”
Cleanliness is something I’m very careful about, and I have serious concerns about this. The packages were covered in oil, and my hands became very sticky.
13 maart 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Tugce,
Thank you for taking the time to share your feedback. I am truly sorry to hear about your recent experience with your order, especially regarding the excess fat, the oily packaging, and the concerns this caused around cleanliness. I completely understand how disappointing and frustrating this must have been for you, and this is certainly not the standard we want any of our customers to receive.
I also wanted to let you know that we tried to contact you by phone to discuss this with you directly, but unfortunately, we were unable to reach you. We would genuinely like the opportunity to make this right for you and to better understand what happened with your order.
Please accept our sincere apologies for the inconvenience caused. Your experience and satisfaction are very important to us, and we take your concerns seriously. We truly value your feedback, as it helps us review our products and packaging standards more carefully.
We have sent an email to your registered email address. Please reply whenever convenient, and we will be happy to assist you further and work towards a suitable resolution.
Kind Regards,
Team Saffron Alley
Love Saffron Alley
Love Saffron Alley, from the online shop, delivery, service, to the meat quality, everything is always spot on.
I have had most cuts of most meats from here and never a bad one alhamdulillah. Everything always so fresh.
I got a duck which i cooked for a family iftar gathering ( along with a shoulder of lamb) and even though ive never cooked duck before and was quite anxious, it was a massive hit. Family couldnt get enough of it, it turned out so tender, juicy and delicious. Next time, i will do 2 ducks, instead of one for my family of 8, as theres not loads of meat except the 2 breasts and 2 legs. Its much tastier than chicken or turkey and i got 2 jars of duck fat from it for roasting potatoes etc. Highly recommend.
9 maart 2026
Review zonder uitnodiging
Keep getting silly emails asking tp…
Keep getting silly emails asking tp review the order and het a discount code. Ehen you try to use the discount code it says already used! They said its a once in a liftime discount snd but the emails are continious and they cant or will not stop the emails?
20 februari 2026
Review zonder uitnodiging
Antwoord van Saffron Alley
Dear Waseem,
Thank you for your feedback. We’re sorry you’ve had this experience.
We’ve reached out to you by email and phone, offering a resolution, and waiting for your response.
Our goal is always to provide a positive, customer-focused experience, and we’re keen to resolve this as quickly as possible
Kind Regards.
Team Saffron Alley🧡
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