SuperBike Factory Reviews 

Took a while (around a month from reservation) as the bike needed some work, but was well worth it. The bike was in great condition, had low mileage and ~£1000 worth of accessories. Also got free delivery, which was nice (free between dealerships, and I guess my house was close enough to get it for no extra cost)

What’s seems to be a seamless process let down at the end.

Online submission for part exchange followed up swiftly, offered good part exchange price against a bike for sale.
Agreed on part exchange and the new bike.

Waited 14 days for delivery, but it’s a busy time of year for bike sales, I understand that..

Bike delivered on time as agreed, all good. Delivery driver polite, communication was good and all went well.

BUT, money was owed back to me as the part exchange was higher value than the new bike. Delivery driver not sure on process. Said he hadn’t ever had a scenario when money was owed to the client.
Called his office who said they would settle the account in 3-5 working days.
Really there is no need for this. A transaction can happen immediately. Motorway and alike can do it all the time. I suspect it’s a delay tactic to chip away after the doorstep agreed sale. Once they have the bike what are you going to do!!

I wasn’t comfortable with releasing my bike, but agreed none-the-less as had already waited 2 weeks to get the delivery done. Paperwork all completed, exchanged and the bike was loaded and they left with my bike.

Now, a week has passed, no money, no contact. Calls made but not returned, messages on the account support page asked and ignored.

Not a good situation to be in.
My bike is for sale on the website AV18 MVW, but SBF haven’t paid me. The asset has an outstanding debt as far as I am concerned and the legal transaction has not completed as the contract has not been met.

So be warned. If you are selling to SBF, I would recommend ensuring the funds are cleared before signing it over.

Never again..

Update: 06.07.26

Spent 30 mins on hold trying to get through. Whilst doing so, raised a sales enquiry on my own bike which was listed. Sales called back within 15 minutes, amazing!

Threatened to report the bike stolen and advised of this review being live all weekend. Money in my account within 30 minutes.
So it can be done when they want/need to.

Still no phone call, explanation, apology etc. just a payment straight into my account.

14.07.26

Still no calls - have had the new bike since 9th June. No V5, vehicle check shows no change registered.
Guess I need to apply to DVLA MYSELF.

I adore my new bike! The team at Macclesfield were all ace, it was a super easy process to part ex mine and ride a new one away. Thanks to everyone who helped me.

Sold my bike to Superbike factory recently. Very pleased with the service. Everything from initial price to collection was a seamless process. Steve Walker who collected was fab as was Andy in back office. All in all very pleased. Most importantly, was offered a very fair price too. Many thanks….

I was talking to Kris and Kenzie, They were both Fab and helpful.
They made buying my new to me bike easy.
Just waiting for delivery now.

Great selection
Helpful staff and wonderful mechanics who seemed determined to give you the best experience possible - nothing was too much trouble.

Where do you start? Firstly, the bike I purchased from Crawley site was poorly. Poorly to the point of feeling unsafe and dangerous. So I visited Macclesfield showroom and dropped the bike as a refusal. The bike was listened too and looked at and confirmed as not fit for purchase.
The question is why or how did it get through PDI at Crawley??.
However, Andy and Sammi Jordan were exceptional in there response to the situation. I got to choose a new bike and had everything unwound financially. The process the started again. The communication was first class and the staff were great .Upon reviewing the bike at collection the member of the team (Andy) noticed a rear tyre issue and simply changed the rubber there and then.
The Crawley team were also very good and communication was excellent, it was just a shame that the bikes condition wasn’t pulled up.
I’ve had 7 bikes to date from SBF Macclesfield and now I look forward to riding the next couple of seasons on my new Z900RS and also look forward to dealing with Sammi and Andy again.
Well done top job 👍 🙌

Customer service spot on great communication from James and the team would recommend and will be using super bike factory again

NOW RESOLVED

↓↓↓ EXPERIENCE BELOW ↓↓↓

Be very careful Superbike Crawley dealership

I purchased a Yamaha YZF-R1 from Crawley Superbike Factory on 30/3/2026, I paid a large deposit and the rest on Finance through Close Brothers. I returned the bike within 14 days and was told I would get my deposit back within a couple of weeks. We are now nearly ten weeks since I returned the bike and have finally recieved the deposit after months of waiting, I previously called Crawley, they did not answer their phones, I sent text messages and emails and they ignored and did not get back to me. They owed me £1150 and it is a breach of contract that they did not pay me back.
Close Brothers tried to contact them by phone and email but again they could not get in touch with them and advised me to seek help from the Financial Ombudsman and to go through a County Court Judgement (CCJ), which luckily did not end up happening.

Be very cautious if you end up getting finance and pay a deposit to this company.

Super responsive, easy to deal with and great customer service.

I am in the process of negotiating the sale of my bike, and while all adverts and emails from Superbike Factory states payment on same day, I have been told I have to wait four days for payment. The person I am dealing with appears to work for WeWantYourMotorbike.com. I am concerned as I am asked to hand over keys, V5 and bike without guarantee of payment. Have any others experienced this? How can they advertise payment C.O.D. and then only offer payment 4 days later? Is this an issue for Trading Standards?

Secured a 2023 model xsr125. Received a call promptly and was upsold a tracker. Paid the deposit and tracker payments with my credit card. All good. However, when it came to paying the balance I was told that I would have to make the 84 mile round trip to make payment in person as they don’t take credit card online or over the phone (even though they already had done for the deposit and extras). Called twice and spent an hour on hold to be told again to make the trip in person (as well as paying £199 for delivery). I crunched the numbers after the call and the bike, tracker and delivery came to a total of £4688 in the end. BRAND NEW 2026 model sxr125’s are being sold at official Yamaha dealers for £4949 with trackers and home delivery included, just a £261 difference and they take credit card payments without fuss. Needless to say, I cancelled my order. Getting my refund was also made unnecessarily difficult as they process them manually and require sort codes and account numbers which credit cards don’t have. Time will tell if this actually gets sorted. If you want to pay brand new prices for used bikes just make sure you’re either fronting the full amount by debit card or taking out their high interest finance agreement or they’ll completely waste your time.

Could have not picked a better spot to buy a bike from. Can’t recommend it enough. Was picking up the bike during a heath wave and the guys made sure to be as quick and efficient as possible. They even gave me ice cream. Twice lol

Overall the experience was very good not fantastic. The only thing that let the whole process down was the amount of time on hold to get to speak to someone. The garage messaging service was very good to leave a message but no one responded. When you did get to speak to somebody they were in a different branch. The bike however was as described in great condition. It seems that the turn over of bikes is busy ,the knock on effect so are the sales staff . Overall I got my bike in great condition at a very good price so can’t really complain.

Wow. Buy a bike? Helpful as anything. Problems with a bike afterwards? Just there are no words to explain how bad this company are. They are horrific.
I bought a rocket 111 amazing, wonderful, great bike. 1 small problem. The clock counter wasn’t working to switch trips. Or clock. It’s just a button. Can’t get hold of them for love nor money. I had to travel to Milton Keynes (the closest to me) to ask why Bristol wouldn’t answer my calls. This was 2 occasions. Eventually they sent me to triumph in Woburn. I went they want £1200 to fix the problem. I said, that’s fine I’ll cover it. I’ll invoice superbike factory. The guy I was talking to was amazing, great to talk to. But even he had had enough of my emails, no idea where to send the invoice, no boss would give him the go ahead to fix it, this is over a 8 week period of 30 emails. He’ll call you, someone will be I touch. No one called ever. I got so fed up I fixed the problem myself. You spent £8000 with these people. And triumph told me? Yes there very good at selling bikes. But they have no interest in fixing them afterwards. And they see the same thing over and over again. I could go into way more detail but ive said enough I think. I will not ever go back there.

I had been researching a new bike for a long time. Finally found one I liked and fitted my budget and criteria at the superbike factory. I sent an enquiry form and was contacted by Hayden, he answered all questions I had about the bike. Hayden was really helpful and made sure I got a deal which worked for both of us. There was no pressure sales and when I said no to something ie: paint protection, there was no further conversation about it which I really appreciated.
The whole process has been very easy and enjoyable, I’m now looking forward to receiving my new wheels. Cheers Hayden would definitely recommend.

Just bought a Tuono from the Superbike Factory in Crawley. What a great experience. From the moment I contacted them to the moment I collected the bike yesterday, the experience has been second to none. The process itself was straightforward, but for me it was the customer care that made it. Shout out to a couple of guys. Arthur who mainly dealt with us. Professional, attentive and helpful throughout. Jack Robinson who made sure the process ran smoothly and Dylan who performed a detailed and professional handover yesterday. All a credit to the Superbike Factory brand. Throughly recommended.

Superbike factory is big scum company

before you buy from tham thay will promise everything, but on the day collection thay will
not give V5 document and invoice profesional sign it with warranty which is completly ilegal.
I try to do test driving, but thay will not give to you, thay will tell you we geaving warranty.
when I spoke with tham I want to buy BMW rt1200 thay agree and thay told me
v5 document you will get also invoice which never give to me.
I collect without any legal document thay give to me make picture from PC and I bringed in North Maceodina to tax and transver which I got big problem.
thay start checking is stollen or not because I didn't have document proof for custom duty and still is frosen there.
at the moment cost me 100 pound special document on Serbian borders and 100 which stay there in N Macedonia on custom duty.
If I not tax the motorcycle and police take, than I will claim this company.
I already call tham milion time thay are hard to answer and also thay will tell you all the time I will call you back which never call me.
All the costumer complane for similar problems but the bad review is true.
I can not undestand the police why thay no do anything.
Never buy any bike from tham, thay are big SCUM

Supershit Factory

I just bought my Triumph Bonneville from Vin at the SBF and the service was excellent. Vin was very helpful and helped me get back on two wheels after a few years out of it. I would recommend this company as it has a very large range of bikes to choose from. Thank you.

My experience with superbike factory was excellent the hire purchase process was handled professionally and quickly and detail was explained very clearly the agent who helped me was Aiden he made me feel comfortable and relaxed thank you superbike factory