Misleading Marketing
It is difficult to provide a positive assessment of my experience with Lumo Crafts.
To begin with, I believe the $300 price point I paid significantly exceeds the lamp’s intrinsic value. While this is ultimately a subjective judgment, had I seen the lamp in a showroom, I would not have proceeded with the purchase. The product image featuring three lamps over a table appears to have been altered to make the shades look larger than they are, which contributed to my initial expectations.
According to the vague definition of handmade offered by the vendor, and taken to its logical conclusion, it could imply that any product involving minor hand-finishing—such as an automobile—could be labeled “handmade.” This interpretation would be an overstatement, and the claim as presented does not align with the level of craftsmanship typically associated with handmade goods.
The “Love It or Money Back 30 Day Return” policy. Although this statement is prominently displayed on the website, the actual terms are located elsewhere and not immediately accessible. At minimum, the return claim should be clickable so customers can review the full details before purchasing, rather than discovering the limitations only after receiving an email from vendor. As it stands, the presentation of this policy feels misleading.
Greenwashing: In today’s market, greenwashing is increasingly common, making it difficult for consumers to distinguish genuine sustainability from marketing language. Phrases such as “Built Responsibly” require clear definitions or links to supporting information. Without them, the claims lack transparency.
Antwoord van Lumocrafts
Hi Joe,
We are sorry to hear that the fixture wasn't a perfect fit for your space. We always want our customers to be thrilled with their lighting, which is why we strive for complete transparency regarding our products, policies, and sustainability efforts.
To address your concerns for anyone reading:
- Product Scale & Imagery: To ensure customers can accurately gauge the scale of our fixtures before purchasing, we clearly list the exact dimensions of the shades (8" x 8") and the maximum spread directly on the product page.
- Craftsmanship: Our fixtures are genuinely crafted by our partners in Poland without the use of automated machinery. The wire frames are bent by hand, and the natural jute and fabric components are hand-cut and manually attached to the frames.
- Return Policy: We proudly stand by our 30-day return policy for uninstalled fixtures. However, as is standard safety and retail practice across the entire lighting industry, fixtures cannot be returned once they have been fully installed and the electrical wires have been cut or altered.
- Sustainability & "Built Responsibly": We take our environmental footprint seriously and actively work to avoid greenwashing. Our "Built Responsibly" claim refers to our 2-year warranty, which supports our main goal: creating long-lasting fixtures that use minimal plastic and feature swappable lightbulbs so they can be reused for many years. We also ship using FSC-certified, fully recyclable cardboard packaging. Furthermore, through our verified partnership with The Good API, a portion of every order directly funds planting 1 tree and removing 5 plastic bottles from the ocean (details at https://www.thegoodapi.com/our-projects/).
While we were unable to accept a return on your fully installed fixture, we are glad we were able to quickly ship you a free replacement shade when you reported a defect with your original delivery so you could complete your setup. We appreciate your feedback and wish you all the best.
— The LumoCrafts Team
