Principal Insurance Reviews 

3.614
•
TrustScore 4 uit 5

4,1

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Lees wat reviewers zeggen

Beoordeeld met 5 van de 5 sterren

Good assistance from Ben today when adding a new bike to my existing policy. Ben managed to get the initial quote reduced to a better price. Appreciated

Beoordeeld met 5 van de 5 sterren

When contacting Principal Insurance, I spoke with Ashley, who provided me with a great quote and assistance when setting up my policy. After further contact with Principal Insurance, I then spoke wi... Toon meer

Beoordeeld met 1 van de 5 sterren

We took out a SORN Insurance policy on October 12. The quoted cost was £117. It wasn't until we received the policy schedule that we saw the indemnity limit was £17, despite correctly specifying the r... Toon meer

Beoordeeld met 5 van de 5 sterren

Ashley was excellent when I rang about my motorhome renewal. Quote was way lower than last year. Nice to actually find an insurance company that recognises loyalty and rewards you for it. Thanks agai... Toon meer

Bedrijfsgegevens

  1. Callcenter

Informatie afkomstig van verschillende externe bronnen

A specialist motor insurance broker founded in 2011. Now over 40,000 people now trust us to insure their story...what's yours?


Contactgegevens

4,1

Goed

TrustScore 4 uit 5

4K reviews

5 sterren
4 sterren
3 sterren
2 sterren
1 ster

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4,1

Alle reviews

(3.614)

302 reviews in de afgelopen 12 maanden

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Beoordeeld met 1 van de 5 sterren

Wouldn’t recommend to anyone

Wouldn’t recommend to anyone. I was on an hour before finally being able to speak to someone about cancelling my policy.

The best part is when I cancelled my policy after being insured since November there wasn't any refund as they added cancellation charges and broker fees wiping out the £200+ I should have received.

Don’t always go with the cheaper option for insurance.

3 juni 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

AVOID at all costs

Terrible experience with this insurance company.
After 15+ of trading with insurance company's this one has got to be the worst so far. AVOID!
Great price to begin with but as soon as you want to amend your policy they give you a ridiculous price. After paying in full for the insurance to begin with i needed to take the deal.
Then! I had been send a auto renewal which did not renew leaving my vehicle uninsured!
After being on hold for 40+mins i got put through to a rude employee that told me i have been contacted multiple times (yet he had no record) as i told him i always answer my phone he also said they have tried to email multiple times (yet i had no emails from them)
Even if in future this insurance company is the cheapest i will avoid and pay more just out of "PRINCIPAL"

3 juni 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

Zero stars for zero performance.

Zero stars for zero performance.
Absolutely pathetic. Called them today to talk about new insurance. A guy picked up call after 7 minutes. took some details and transfered to some other dept. for next 40 minutes i could only listen to piano. Seriously? You lot think people are dumb and free all day? Dont get into their trap. They are absolutely horrible. I can see where this would go after purchasing insurance. horrible company, ludicrous service. A BIG FAT NO.

3 juni 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

Have been trying to phone everyday for…

Have been trying to phone everyday for 2 weeks to cancel my insurance and on hold for more than 1 hour each day, I get so depressed listening to a message "we are experiencing high call volumes and estimated wait time is more than 10mins" cant even cancel by email, shockingly poor!!

2 juni 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

Very difficult to get any response from…

Very difficult to get any response from either calling or emailing, I called customer service again no joy, tried both to stop auto renewal, I did get an acknowledgement of my email 5 days before the payment was due, the payment was still taken.
So I then had to call the no customer service again, eventually;;y someone answered, I explained what had happened after speaking with a moderately helpful rep, although I think he may have been off the day they were on customer service training, I would not use these again as stopping auto renewal has been difficult.
I wonder what it would have been like with a claim?

1 juni 2026
Review zonder uitnodiging
Beoordeeld met 4 van de 5 sterren

Great price for the cover

Great price for the cover. Only rayes 4 stars and not 5 as I find their online portal/website difficult to navigate, and I am fairly tech savvy. Sending a pdf on an email is no help as the link within can't be click as it was not an embedded link. Little things like that make it difficult to send required documents.

18 mei 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

Terrible service

I needed to change something on my policy, I rang three times, holding on for up to an hour each time, emailed four times and received no response. Absolutely rubbish, hope I'm still covered ...it's not my fault nobody is there to answer calls or emails

28 mei 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

Appalling customer service

Appalling customer service, nobody answers telephone and no virtual assistant available. Needed to switch vehicles on a policy, sat at a dealership listening to a recorded message telling me how much they value their customers for over an hour. In the end I phoned another company and took out a new policy so I could drive away. Not Happy. 😡

27 mei 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

Terrible experience

Terrible experience. They never answer the phone, would seriously avoid this insurance company. I’m still trying to cancel my insurance with no luck. They ignore emails and phone calls it seems. Completely unacceptable.

27 mei 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

No way to contact

Absolutely no way to get through to the company on the phone. I have spent 2 hours today trying to cancel my insurance, my vehicle purchasers turned up in the time I was waiting to speak to an agent and were waiting at my property. I finally got through to someone and they disconnected the call. AVOID. Customer service is disgraceful.

26 mei 2026
Review zonder uitnodiging
Beoordeeld met 5 van de 5 sterren

Impeccable customer service

I had an issue with my insurance (my error) and only discovered it last minute on Saturday as i was about to set off. Called customer service in a panic and spoke to someone called Liz. She was so helpful and did everything to sort it out for me, she was efficient, pleasant and effective!! It was very refreshing to talk to an actual human and not some automation and not only did she rectify my mistakes, she turned a bad start to the day into a great start to the day! Faultless customer service

23 mei 2026
Review zonder uitnodiging
Beoordeeld met 5 van de 5 sterren

Fantastic purchasing process

Fantastic purchasing process, web site works well, Team at hand on the phone as and when you need, has been a no hassle insurance purchase.

14 mei 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

No response till you cancel then they charge you instantly.

Opened a policy. A day later I realise a claim had gone through on my previous insurance so my NCB was incorrect. Tried numerous ways to get in touch with these people with absolutely no luck for a week. So I decided to cancel as my insurance policy would be invalid. They are now asking me for £53! Oh and they are suddenly extremely quick to reply. 100% scamming people.

21 mei 2026
Review zonder uitnodiging
Beoordeeld met 1 van de 5 sterren

Poor customer service

I had taken out this insurance for a motorhome 4 weeks in they sent me an email looking all documents within 7 days or my insurance would be cancelled, all was sent within 3 days, a day before we where to go camping with our 8 year old son, this company cancelled my insurance with no explanation and no refund to date......customer service is so difficult to get through, they dont even answer emails .....terrible experience

14 mei 2026
Review zonder uitnodiging

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