Smile Kitchens Reviews 

Started the enquiry with Natalie at Smile almost a year ago to work out if a new kitchen was in our budget, and since then, start/stop from us while we tried to find a builder etc. In that whole time, Natalie made the process of designing our kitchen so easy, even though I thought I had a clear idea of what I wanted we had so many little changes. None of those were a problem, there was no pushy sales talk, no "sale ends now" gimmick. Our samples arrived quickly and we didn't miss a showroom experience.

Excellent service for planning and quote we did not buy from them but that was down to a colour preference from another supplier.

Gemma our designer was incredible. Listened, advised, lovely to speak to.
While I didn’t end up using smile as just could not get the units I wanted as they just did not sell them, I would fully recommend.

We spoke to several kitchen companies while researching and planning our kitchen renovation, but Smile Kitchens and our designer, Jennifer were by far the best we dealt with. Jennifer was extremely knowledgeable and helpful, nothing was too much trouble to tweak or review, and she's so quick at making changes in the CAD platform. We loved receiving door front and worktop samples in the post, and really enjoyed seeing our dream kitchen take shape in front of our eyes (the 3D walk-through was really exciting!) and are so grateful to Jennifer for the time she dedicated to making sure it was just right for us. Highly recommend Smile Kitchens!

We were about to start our kitchen reno and needed to choose a supplier, I wasn’t sure where to start then saw some insta posts about Smile and someone I follow used them. From the initial design consultation with Nat Hern to the final order it has been such a fantastic experience! I didn’t feel pressured once throughout, I made sooo many changes and not one seemed like a chore or problem, she jumped on loads of calls with me when I asked for help and was always so lovely and helpful! She made fab suggestions I wouldn’t have thought of and samples were sent out super quick. I honestly can’t count how many different designs she did for me and how patient she was! I wholeheartedly would recommend Smile (and Nat) to anyone, I can’t wait to get the kitchen installed!!

Excellent service from Gemma. Great advice again, helping us to create our dream kitchen.

Smile kitchens have been incredible from the very start! I knew instantly that this was the perfect company to design our dream kitchen. Jane went above and beyond to make everything spot on, she was extremely talented with her designs and made our vision come to life

We have had several consultations with kitchen companies over the past couple of months. Smile Kitchens was by far the best customer service of them all.
We had an online consultation with Gemma who was really lovely, she really listened to what it was we wanted and made us a brilliant design with quite a difficult space.
She was really creative and problem solved where we could put certain appliances and she had such attention to detail. We got the feeling she actually cared about making us a design we would be excited about. She came up with some great ideas that companies elsewhere didn’t think of and gave different budget options to try and make it work for us.
The planning meeting was really easy, all done via zoom from home where we discussed our must have’s, colours and style. We then sent over some photos of styles and designs we’d seen online before a second zoom meeting where Gemma showed us the design. At no stage did we feel pressured or like we were being chased which was a real bonus because that’s just an instant no from me.
We haven’t gone through with an order from Smile but this is purely to do with their finance options not being the best for us and nothing to do with our experience. If they did an interest free option we wouldn’t have hesitated!
Great communication, no pressure and great designs!
I sadly cannot comment on the quality or anything past the design stage but from the experience we had from design consultation we would definitely recommend!

During the design stage of the process Corinne was unbelievably patient and made all our requested changes with a smile. Samples arrived very quickly and the quality seems great. I can't wait for it to arrive!

We have just ordered our new kitchen, but if the delivery goes as smoothly as the design phase then we have nothing to worry about. Our designer Jennifer was incredible and we would 100% use Smile again. Unlike other brands who hassled us and always have a “sale” on Smile prices were transparent and competitive, and we were never rushed or pressured to make a decision.

UPDATE: Over 24 hours now and Steven still hasn't called. Emily has however left me a voicemail advising that the doors are coming to the warehouse next Monday but will not be getting delivered to me until either Thursday or Friday. TOTAL DISREGARD for me. I still don't understand why I have to wait till end of the week if the item is at the warehouse on Monday after all they've put me through.

Ordering my kitchen from Smile Kitchens has proven to be the worst mistake and caused me so much stress. The only good part of the whole process was the kitchen design with Jon. I placed my order at the end of March 2025, and once the order was passed to the aftercare team, that is where my problems began.

First, I was told it would take a few days after order confirmation to receive my delivery date. It took the aftercare team over two weeks to come back with a date, and by that point I had lost my initial fitter. I managed to secure another fitter and moved the delivery date to 27th–28th May.

On the morning of delivery, I was emailed to be told that some items were out of stock and they were chasing the suppliers for a date, ON THE DAY OF DELIVERY. When the “delivery” finally arrived on 27th May, it was nothing short of a disaster. Every single cabinet door arrived without any hinge holes drilled. My design called for 570 mm wall units, but I received 720 mm wall carcasses, and only two 570 mm doors, which wasn’t even the correct quantity. I also did not receive a 600 mm drawer unit, which they claimed was lost in the warehouse. To add insult to injury, I received someone else’s skirting and pelmet, which took over a week to collect. The delivery drivers even left all the pallets in my front garden with no regard.

I’ve had to keep chasing Smile Kitchens for the out-of-stock items, and no one from the aftercare team has had the decency to keep me updated. Dealing with Emily and Steven has been really frustrating. They never give any advance notice about delivery issues or missing items until the van is literally on your driveway. They keep telling me their suppliers only inform them about problems on the day, so why use a supplier like this? I thought being based in Bolton would be better for me in Manchester, but they now claim the suppliers moved offices, hence the delivery issues.

I understand that problems can occur, but a decent company would at least keep customers informed and pacified. SMILE KITCHENS DOES NOT DO THIS AND DOES NOT CARE.

We are still waiting for the 720 mm doors that were reordered. On 12th June they informed me delivery would be 25th/26th June, only for me to message yesterday to confirm, and be told nonchalantly that the suppliers have said “next week.” No firm date, no updates, radio silence until we chase them down again. Every promise they make evaporates into thin air.

I phoned this morning at 9 am to speak to Steven and was told he would call me back in ten minutes. It’s now over six hours later, and not an ounce of decency to call me. I am still waiting and left in the dark. I have had to cancel my fitter once again.

I am also still missing pelmets, which I reported, and I received an email saying the “cornice” would be arriving in July. They don’t even pay attention to my messages.

In every respect, Smile Kitchens and their suppliers are outrageously incompetent. They have not only treated me with little regard, perhaps because I am not an influencer they use for advertising but they have caused me so much grief and ruined the whole “new kitchen” experience.

Jennifer understood our requirements and offered a number of options and ideas. The illustrations (plans) she produced gave us the opportunity to explore these in more detail.

Alicia was our designer and I must honestly say she was absolutely wonderful! From start to finish, she worked tirelessly with us, patiently listening to our ideas and preferences, and bringing our dream kitchen to life. We had multiple revisions and multiple tweaks, and she never once made us feel like we were being too demanding. Nothing ever seemed too much trouble. Alicia was absolutely lovely to work with and we would certainly recommend her to anyone thinking of redesigning their kitchen. Thank you so much Alicia!!

Had a great design experience with both Natalie and Charlotte. Both were very attentive and listened carefully to our goals, making helpful suggestions. Don't hesistate to go with Smile!

The whole design process with Martyn was great! I had a good idea what I wanted but he gave options without being pushy at all with no pressure on buying ‘extras’ that I didn’t need. I changed my mind a couple of times and he was more than happy to adjust and price up a new design for me. We have had our kitchen in now for a few months and it is perfect for our family, I love it!!

The people were nice, and competent but responses were slow and when we needed to ask for something bespoke to be made it took a month to get an answer. We lost faith in the professionalism of the company and this coupled with limited options for our needs meant that we had to go with another company.

As a professional kitchen installer, I wanted to share my experience with Smile Kitchens. I’ve installed several of their kitchens to date, and each time, the process has been consistently smooth and positive.

The company operates with the warmth and attentiveness of a family-run business. The team is friendly, responsive, and clearly knowledgeable—particularly the designers, who demonstrate real expertise in their planning and support. Every delivery has arrived complete and undamaged, which speaks to their attention to detail and logistics.

One standout feature of Smile Kitchens is their innovative removable back panel within each unit. This allows installers to remove the backboard, run services cleanly, install the units square, and then replace the panel seamlessly. It’s a clever and practical design choice that significantly speeds up installation and improves accuracy. Compared to other rigid kitchen units, which are only useful if they arrive perfectly square (which they often don’t), Smile’s approach is a clear advantage.

Their pricing is also highly competitive. On a recent project, the entire kitchen—including a premium Dekton worktop—was priced at £15,000. For the same layout and specification, Howdens quoted £22,000 and Wren £25,000. That’s a substantial saving with no compromise on quality. The fittings, hinges, and systems used are all of a high standard.

In my professional opinion, Smile Kitchens stands out as an exceptional supplier—and my preferred choice for kitchen installations.

Alicia help us design our kitchen and no request was too big! She did a fantastic job and our extra logistically issues were sort with no problems!

We have absolutely loved our kitchen design by Jane. She listened with ease to all our requests and even when the layout of our kitchen needed to be changed (post finding a very large sewer below our extension) nothing was a problem. We adored Jane’s creativity and practical design for our family kitchen. The 3D design made our kitchen come to life and made us really visualise the space. Jane would also add any colours etc of our choosing which was just ideal. Finally, the samples sent in the post were far superior both quality and affordability than Wren or Howden’s. Delighted I scrolled across a Smile kitchen on Instagram.

Jane made the design process easy and stress-free. Nothing was too much trouble and she patiently accepted my multiple requests for changes, samples and information. Jane's communication was spot on - always on hand to speak face-to-face virtually. No sales pressure and honest feedback on design ideas. It was a pleasure working with Jane to design our kitchen.