Lick Reviews 4.569

Customer service was excellent. Replied to my emails propmtly
The paint colours are as they are on samples. Had a issue with the smell of one of the paints but the customer service sorted everything oit for me . Very pleased

Lick paint is absolutely superb . It is the best depth of colour and finish on the market. The customer service is excellent- thank you!

Fab paint to work with. Arrived well packaged, no spillages. Lovely colour & finish. Very satisfied customer.

Worst paint brand I have used. Got our paint last year whilst renovating, we used dark greens and dark blues in a Matt finish.
The paint went on okay, not the best but not the worst.
The worst park was the scuffs, all I needed to do was breathe heavily next to the wall and it scuffed. Dust just settles on them too. Wiped down with a microfibres as suggested and still didn’t help.
So I thought stuff it, left the rooms as is (they looked awful) and carried on with other renovation projects. A year later and they look even worse, I love the actual colours but the durability is a shambles.
Hoping I can colour match somewhere else
I know Matt is not the most durable but thought it would be better than this going off reviews and info on website

Excellent paint and great delivery. Is more pricey but well worth it for the quality and the finish. The colour selection is wonderful. We bought cheaper dulux paint but the colour was nothing like the sample paper and did not cover well. It also dried in 3 different colours. Ordered a beautiful colour from Lick and it covered the other horrible colour amazingly. Love this paint!!

Not impressed with the quality at all. Used for our extension to create two colour block walls this July. The white 03 seems to hold up fine (it has been applied to areas like ceiling etc so out of reach) but the Beige 02 on the two main walls is of exceptionally low quality. It’s fine if you don’t touch it, don’t even breathe on it but the minute 2 velvet chairs have touched the wall for no longer than 2 hours over this Christmas to accommodate family members it left two horrible marks! This would not happen with Dulux or F&B! At this price point I should not be seeing scuffs after a single pressure point has been applied ONCE! Very poor performance Lick, colours are good but it’s just good marketing as quality of paint is actually crap.

Supreme paints do not appear suitable for bathroom environments. I'm one week into a newly painted downstairs WC. I am embarrassingly, having to explain why the finish has picked up horrendous splash marks by the sink! I'm so disappointed as I wanted to Love it! Don't get me wrong, the colour is rich and beautiful, paints on like a dream but I bought the supreme tin of grey 08, as that's what the website told me was suitable. Although I've planned other rooms and colour choices, I'm very hesitant to move forward with these plans with concerns it won't be the right choice. I'm so sad! ** I DID SEND AN EMAIL ON 27/12/25 AND STILL HAVE NOT RECEIVED A RESPONSE AS OF 22/01/25

Used lick before and it was great. They brought out their durable ones, went the blue 7 and it’s soooooooo shit. I may as well have smothered blue clumps on poo on my wall.

Absolutely adore the colours, they are so saturated and yet soft, beautiful! Really excited to say that we have finally found the ‘right’ deep green for our living room; can’t wait to actually paint it now! The only downside (which is why it’s 4 rather than 5 stars), is that the sample patches don’t stick very well to the walls and I ended up needing to use blu tak so I could make sure it looked right on all the walls with differing light.

Gorgeous chalky finish and we love the colour. Our decorator was impressed with the quality and coverage. The supreme finish worked well on both walls and woodwork and we are delighted with the results. We’ll definitely be trying Lick paint in other rooms.

Phenomenal paint , best I have ever used and I’m a serial decorator, I’ve used all different brands including high end and this is best one yet, no odour, super fast dry time, lovely finish and was identical to the paper swatch I bought , only needed one coat over a white wall with touch ups , I chose colour pink 12 and it’s gorgeous, highly recommend 5his paint well worth the money xx

Good to see colours in situ

the paint has great coverage and the colour is exactly like the sample sticker. Overall I'm very happy with it.

Two of the 4 Lick tins I purchased had some crust and dark pigment from the inside of the tin leak into the paint.

Professional painters said not to use Lick but I liked the colours. Lesson learned and will stick to Farrow and Ball next time.

Lick would not issue a refund so I've wasted a lot of money on white paint and grey paint that had dark grey/black from the inside of the tin seep in. No matter how much the painters mixed the paint, the colour was different and unusable as a result.

Customer services blamed me for not mixing the paint for long enough (again, it was professional painters from a reputable company so I think they knew what they were doing...)

The paint from the tins that were ok and could be used was very difficult to get on the white walls, and took up to 4 coats!! It was a mid tone pink so shouldn't have been that difficult, but alas. It has dried ok but it doesn't appear to be all that durable compared to F&B, or even Dulux paints that are cheaper. The Lick paint also left an unpleasant smell for over a week.

So, not a good experience and no refund, and I'm tired of trying to get anywhere with their customer services, very disappointing.

There was a 2 week delay with delivery but after contacting customer support Lick sorted it and paint delivered following day.

This was our first time using Lick. We actually went to B and Q New Malden to buy the paint. However, their paint counter customer service was dreadfully unhelpful and rude. So, I stood in B and Q’s paint supply section and order via the Lick website instead. The purchase via the website was easy. Delivery was quick and my daughter loves the colour. Paint went on easily and à good consistency. We will use again. Highly recommend.

Many samples are not available and the deck hasn’t been available for many weeks. It’s not easy to choose paint colours without samples

Emailed THREE times regarding my missing order
Ignored by lick
Ignored by shipping company.
Disgusting!

Replied back to your email again THREE TIMES. Still no order. Still no response. Trying here again as it seems you actually reply then!!

Quick delivery of paint after ordering and noted to be of good quality and easy to use as per my decorator
Before buying I spent ages comparing/reading reviews of different popular paint brands. But lick seemed to have a colours that appealed to me and with clear undertones and a decent price.
Slightly pricey if you compare to Duluth standard or even valspar but worth it IMO
Only negative is when a colour is sold out despite signing up for a notification I didn’t receive one