A Choice Insurance Reviews 

7.255
TrustScore 4 uit 5

4,2

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Lees wat reviewers zeggen

Beoordeeld met 5 van de 5 sterren

Amazing customer service from Shazia, quick to answer the call. Shazia was very diligent, kind and professional. Helped with my query in a timely manner. Pricing was also competitive. Will be sticking... Toon meer

Bedrijf heeft geantwoord

Beoordeeld met 5 van de 5 sterren

Excellent service, good to be able to talk on the phone! Susan was extremely helpful, and helped me renew my car insurance Highly recommend

Bedrijf heeft geantwoord

Beoordeeld met 1 van de 5 sterren

The worth customer service they don’t know what they do , try to call them and waiting almost half hour to respond then they transfer me to customer and after that the phone is off for no reason and t... Toon meer

Beoordeeld met 4 van de 5 sterren

Really decent terms for Car Insurance for a learner driver. Straightforward and no pushy sales, which is appreciated. Takes a long while for calls to be answered -hence the 4 stars rather than 5 - b... Toon meer

Bedrijf heeft geantwoord

Bedrijfsgegevens

  1. Verzekeraar

Over A Choice Insurance

Geschreven door het bedrijf

A Choice is a leading insurance broker that works with a panel of providers to help motorists get a great deal on their motor insurance.

We are part of the Premium Choice group, established in 1999 and specialise in providing cover for learners, young drivers, van drivers and those with motoring convictions.

As an insurance broker, we do most of the legwork, helping our customers find the right insurance at the right price.

A Choice has always maintained a niche approach to providing motor insurance. When motorists struggle to obtain insurance at a competitive premium from other providers, our knowledge and expertise could help find them a great deal.

Why choose A Choice for motor insurance

  • Over 25 years of expertise in motor insurance.
  • Over a million policies sold.
  • Expert advice on suitable insurance protection.
  • Authorised and regulated by the Financial Conduct Authority.
  • A member of the British Insurance Brokers Association.


Contactgegevens

4,2

Goed

TrustScore 4 uit 5

7K reviews

5 sterren
4 sterren
3 sterren
2 sterren
1 ster

Vraagt klanten om een review

Dit bedrijf nodigt klanten uit om een review achter te laten. Deze mag zowel positief als negatief zijn.

Heeft 93% van zijn negatieve reviews beantwoord

Reageert doorgaans binnen 1 week

Zo gebruikt dit bedrijf Trustpilot

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4,2

Alle reviews

(7.255)

905 reviews in de afgelopen 12 maanden

Een review schrijven
Bedrijven op Trustpilot mogen geen beloningen aanbieden of betalen om reviews te verbergen. Reviews zijn de meningen van individuele gebruikers en niet van Trustpilot. Meer informatie

Beoordeeld met 5 van de 5 sterren

Amy was helpful and knowledgeable

Amy was helpful, patient and informed.
A real pleasure to deal with.
Certainly better than doing application on-line

12 augustus 2026
Review zonder uitnodiging
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi Nazir
We appreciate you taking the time to leave us a 5-star review. It means a lot to us. We have passed your comments onto Amy.
Regards,
A-Choice

Beoordeeld met 5 van de 5 sterren

Naomi was great to speak to very helpful

Naomi was great to speak to very helpful

13 augustus 2026
Review zonder uitnodiging
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi Nathan,
Thank you for taking the time to leave us a review. Much appreciated! We have passed your comments onto Naomi.
Regards,
A-Choice

Beoordeeld met 1 van de 5 sterren

This has to be the most pathetic…

This has to be the most pathetic insurance company i have dealt with in over 30 years, 30 minutes on the phone checking this that and everything else asking questions I've never been asked before. Then after the cancellation period has run out they want proof of address license summaries inside leg measurement. never been asked for any of this before 1 hours worth of work on my part. They are garbage.

Just in reply to your reply below. You know exactly who I am, we had a big enough row and i told you where the 1 star reviews were going. You didnt try to help you just tried to lie to me and ask unlawfully for info after the fact with the threat of cancellation. I dare you to try it.

10 augustus 2026
Review zonder uitnodiging
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi Shaun

Thanks for sharing your review.

I will be happy to address your situation. Unfortunately, I'm not able to find your file as your review doesn’t provide any of your details.

Please contact me at feedback@premiumchoice.co.uk so that I can try to help you.

Thank you

Kate

Beoordeeld met 5 van de 5 sterren

Very good service

Very good service

11 augustus 2026
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi,
Thanks for taking the time to leave us a review. We appreciate it.
Regards,
A-Choice

Beoordeeld met 5 van de 5 sterren

My experience with my call today

My experience with my call today, was something some places
Do not make you feel, I felt listened to, treated aa a human.
And genuine wishes on my health returning
Also the understanding to my situation, and the ripple effect it had on my finances.
This is what you hope for, when life is already proving to be a bit hard.
Someone caring and helping

Thank you very much

11 augustus 2026
Review zonder uitnodiging
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi Denise,
We're so grateful you took the time to leave us a 5-star review. Thank you for the positive feedback! We're glad you had a great experience with us. We have passed your comments onto our agent.
Regards,
A-Choice

Beoordeeld met 5 van de 5 sterren

Selena was brilliant at sorting out my…

Selena was brilliant at sorting out my query

11 augustus 2026
Review zonder uitnodiging
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi Joy,
We appreciate you taking the time to leave us a 5-star review. It means a lot to us. We have passed your comments onto our agent.
Regards,
A-Choice

Beoordeeld met 1 van de 5 sterren

Strange and frustrating call with customer services

There were errors/assumptions on the insurance documents because those fields don't exist on the comparison website questionnaire. Plus I was asked to clarify info that was already confirmed. I took time out of my day to rectify the errors/assumptions (after being on hold for ages) and the member of staff parrot fashion read out an entire new quote and then said that on this occasion the changes would be made with zero charge and there would be no increased premium. When I said "I should hope so" - she simply didn't have the ability to grasp how ridiculous that was, and instead, told me that they would normally make charges for making policy changes. When I tried re-explaining that I wasn't changing anything that I had provided, she just kept repeating that changes normally incur charges, and implying I should be grateful that they were changing (their own errors/assumption) for free. Just a very strange and frustrating call.

6 augustus 2026
Beoordeeld met 5 van de 5 sterren

Very easy to set up insurance

Very easy to set up insurance. Website straight forward to use.

8 augustus 2026
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi John,
Thank you for taking the time to leave us a review. Much appreciated!
Regards,
A-Choice

Beoordeeld met 5 van de 5 sterren

Price and customer service brilliant…

Price and customer service brilliant suzie was very helpful and pleasant

7 augustus 2026
Review zonder uitnodiging
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi Luna,
Thanks so much for sharing your experience with us. We have passed your comments onto Suzi.
Regards,
A-Choice

Beoordeeld met 5 van de 5 sterren

Good reliable insurer

Good reliable insurer when you need them you find them at any time very good communication customer service though. Shoutout for Kate who was also very lovely when I phoned up!!

2 augustus 2026
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi Ahmad,
Thank you for taking the time to leave us a review. Much appreciated! We have passed your comments onto Kate.
Regards,
A-Choice

Beoordeeld met 1 van de 5 sterren

Impossible to Speak to Anyone

**Impossible to Speak to Anyone**

We currently have two insurance policies with A-Choice and have tried twice to contact them about the renewals.

On the first call, we were left on hold for around 30 minutes. On the second call, we waited for more than 22 minutes and still did not manage to speak to anyone.

This is extremely poor service, especially when an existing customer is trying to renew two policies. We are now seriously considering moving both policies elsewhere unless A-Choice contacts us promptly and resolves this.

6 augustus 2026
Review zonder uitnodiging
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi PLS

Your feedback is very important to us, and I'd like to help you.

Please provide your details to allow me to arrange a call to you from our renewals team.

Please contact me at feedback@premiumchoice.co.uk so that I can try to help you.

Thank you

Kate

Beoordeeld met 4 van de 5 sterren

Really decent terms for Learners

Really decent terms for Car Insurance for a learner driver. Straightforward and no pushy sales, which is appreciated. Takes a long while for calls to be answered -hence the 4 stars rather than 5 - but they do offer a call back eventually.

4 augustus 2026
Review zonder uitnodiging
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi,
Thank you for your 4-star review. We appreciate the feedback. We apologise for the long wait time you experienced.
Regards,
A-Choice

Beoordeeld met 1 van de 5 sterren

Manipulative and Liars

If you want an honest review of this insurance company, I'll give you one.

Firstly, I found three things that this company like to do, No.1 is to lie, No.2 is false promises and No.3 is being rude. I had my policy with these guys for 355 days whilst paying an extortionate amount all year, I maintained a high driver score while informing them when I intentionally removed my telematics device (for e.g. OBD readings). Although, due to the telematics box being faulty, I was given a 7 days cancellation notice 17 days before my policy ended.

Unfortunately, I tried to explain to the customer support that I am not intentionally doing this, even asking if an individual selected by A Choice could come down and inspect the device. Although the response given was that I would be put through to the telematics supervisor. ALTHOUGH, the telematics supervisors shift had ended, so to put me through to him me and the operator arranged a time and date for the supervisor to give me a call.

Once again, I had been lied to and told a fake promise because I did not receive the important call. This was stressful, especially where I was in a time period of my insurance being cancelled, for something, once again, that was not my fault.

I then once again made an effort to email the company about the phone call and ask why I did not receive one, and inform them the importance of the situation, which I thought they would already understand.
Surprise, surprise, I did not get an email back.

Finally, I tried to contact them once again on the Saturday as my insurance was going to be cancelled on the Sunday to find out the status of my policy. My intention was that if nothing was going to be done about it, then I would cancel it myself to protect my history and to prevent myself from paying an excessively higher premium in the future. Although, I was once again lied to, which for me, is the most frustrating part about this review.

I was told on my phone call on the Saturday that the telematics supervisor was once again not in to talk to me and that I had to wait until the Monday for a phone call (heard before). I explained to the operator that this was not possible as my insurance was being cancelled the following day, although, the operator made the decision to tell me that my insurance was not getting cancelled on the Sunday because it had not been put through yet. He said I was able to drive on the Monday fully insured and that I would receive a phone call Monday morning about my policy. He also stated that he would put down that the phone call was high urgency and that I would be prioritised that day. Unfortunately I believed him and was once again manipulated into receiving help that was never given.

On Monday, I patiently waited for a phone call from the insurance company, and received nothing. Due to me being at work, I planned on phoning them on my lunchtime and discussing why I never received a phone call. I received an email before my lunch saying my insurance was now cancelled. Absolute joke.

I am now struggling with extortionate prices thanks to this company's manipulative lies and rudeness. This was my first year driving and it was critical for me to get my 1 year NCB, which I could not receive due to my policy getting cancelled 10 days before being eligible.

I'm also confident with all information I have supplied as all calls are recorded (they say) and proof of email and date.

Many Thanks, Archie.

21 juli 2026
Review zonder uitnodiging
Beoordeeld met 5 van de 5 sterren

Great friendly service

2 augustus 2026
Logo A Choice Insurance

Antwoord van A Choice Insurance

Hi Mr Carter

Thank you for speaking with me today and for updating your review.

We really appreciate it.

Thanks Kate

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