House Sales Direct  Reviews 

Sandy offered speedy and great help and assistance.

This company is terrible and prey on the vulnerable. A complaint has been sent but they cant even follow their own internal policy of responding withing 14 working days which adds to the dishonesty I mention later on.

First of all, I was told that there were no solicitor fees or estate agent fees when selling with house sales direct unlike a typical estate agent (it also states this quite clearly and proudly on the website). This was not the case, I found out that the offer I was being fed from my case handler was £10,000 lower than the actual offer being made. There was apparently then some 'back and forth' between the handler and the person making the offer and this then reduced to a £5000 fee. This has led us to believe that the back and forth was actually internal within the company and nothing to do with the offer being made by the buyer. This is still unacceptable based on the statements made to me and the statements made on the website. This is also nowhere to be seen in the contract I signed with HSD. 

The first offer we had for the house was £75000 which was £50000 lower than the list price (which is worded in the contract as 'you agree to sell to us between this price and this price') but the person on the phone had great pleasure in telling us that we had an offer within 5 days as stated on the website. This offer was insulting and we really didn't appreciate being gaslit like that by the person on the phone.

Secondly, my house was reduced in price several times without my approval which is absolutely not standard process and I should have at least been consulted each time. I was only consulted on one occasion of the house being reduced in price.

In my contract there was a clear statement which read i would not sell my house for less than the fee agreed at the time of valuation. I ended up having to sell for £25000 lower than that and all of the price reductions took it further and further away from the contracted value. If I have to abide strictly by a contract then why shouldn't they?

There was a legal fee of £142 added onto my final bill which was not discussed with myself prior at all. Considering all solicitor fees are 'covered' then shouldn't this have been covered as well?

There was also a huge amount of miscommunication which led us to believe we were moving house two weeks earlier than the actual date we moved. This cost myself extra days in annual leave that I could not really afford to take, as well as fees for dog boarding which in total amounted to £500 for a booking that we didn't even need, all down to correct procedures not being followed.

Also on the solicitor's side, our case handler left the business (Ackroyd) and nobody told us which meant I had no communication with the new person handling my case. I found this out by chance because I had to ring due to no progress being made. Ackroyd were also basically impossible to get hold of, several phone calls were made but only once did I actually get to speak to the person handling my case.

The solicitors also didn't seem to know the process of house purchasing/selling when in a chain. The normal process was not followed which is what led to the previously mentioned additional costs on ourselves for a moving date that didn't happen. If you are planning on using HSD, then you can insist on using your own solicitor which i wish u had from the beginning.

The entire process was untruthful and incredibly misleading and I'm disappointed to see a company would go to such extents to take advantage of vulnerable people like this. Our reason for attempting to sell quickly was because of a newly diagnosed disability for my wife (Multiple Sclerosis) and she needed to be closer to her support system. Stress makes this condition worse and HSD without a doubt exacerbated the issue

Read the negative reviews 1st - they make up 27% of House Sales Direct feedback and are a true reflection of how appalling this company really is. 
My experience began back in July when I contacted Webuyanyhouse.co.uk to sell my property. When I asked why I should choose them over a traditional estate agent or Auction route, I was given the reply 
'We can sell your house in as little 7 days, all costs included and without delays or complications. We offer a slightly lower price than market value, but that's how we can move quickly and efficiently - everything is managed internally'
I did not accept the cash offer but was told 'Our sister company House sales Direct can achieve a better price; they take slightly longer as they work more like an estate agent. Typically, a sale with them takes around 6 weeks to complete'.  Looking at the website promises and keen to sell quickly after being let down by a previous buyer, I accepted the HSD offer. 
Initially, they seem keen, the sales patter makes out that there's loads of interest. Once a price is agreed. This is where the whole process has turned sour for us - passed from sales rep to rep, all making empty promises, messing up even simple tasks like arranging a survey. Disappearing from contact for weeks. Delivering nothing than false completion dates and deceit by non-disclosure who your buyer actually is. 
The property we are selling is possibly one of the easiest transactions for a solicitor/conveyancer to deal with. It's a no chain, freehold, vacant possession. I'll use quotes from the House Sales Direct Website followed by what actually happened to us. 

'Our efficient, fully managed process allows us to sell your property in just 7 days with no delays or complications'

Absolute rubbish. After 17 weeks, the exchange of contracts fell through.  8 weeks for their buyer's solicitor to ask questions. Took so long that the valuation aspect of the survey expired and had to be started over again at week 15. It then came as no surprise that this 2nd Survey came back with Serious structural defects that meant they couldn't complete the sale.  Only one issue had been highlighted on the 1st Survey and HSD had deemed this sufficient enough to proceed with the sale originally.  An absolute waste of 17 weeks when we could have sold by traditional methods with less hassle. Continual excuses and empty promises throughout. 

'We work exclusively with vetted pre-approved cash and mortgage-backed buyers ensuring a faster and more secure sale'

Again, absolute nonsense. Your Cash buyer is the holding company for House Sales Direct. (Check Companies house) They are not just selling your house; they are also the buyer. Surely this would make the whole process smoother as it's an internal transaction? - No, it's a massive conflict of interest, all waiting for chief Weasels signature.

'At House Sales Direct we focus on speed, simplicity and reliability'

Really? 17 weeks to fail to complete what should be an internal transaction. The only focus I saw was pressure to leave a 5 star trust pilot review as it obviously affects the sales team individual bonus each month.

Ignore the website - a massive misdescription worthy of a Trading Standards investigation. Look at the negative reviews instead and you'll see a pattern emerging that you'll be dealing with Snakes and Weasels, complete incompetency, and you'll pay extortionately for the privilege too if you decide you want to pull out.  The contract you sign is for 52 weeks too. You're completely tied in. 
Read the Webuyanyhouse.co.uk and Ackroyd Legal trust pilot negative reviews too - truly awful. Anyone who takes the time to write a negative review is obviously as equally livid as me. Don't make the same mistake.

Nadia was great! Kept me informed and took a lot of pressure off me! Having to sell a parents bungalow as power of attorney can be a nightmare but they handled most of the paperwork and pressure!

Very polite

Fantastic service and very quick and friendly service specially the lady on the phone Alicia is fantastic…. Very very happy with service top job

The company maintain contact with you throughout the process. Big shout out to Joe excellent telephone manner as do all the staff. Today Joe organised second viewings for me. Prompt quality service all arranged within 20 mins. Brilliant. Thanks to Joe, Kam and the team.

Avoid this company like the plague. Fake 4-5 star reviews, and they use underhanded and bullying tactics to scam you out of your money. There's a couple of dreadful stories in multiple forums about dealing with these cowboys. Avoid.

If you want to buy/sell a house, deal with a local estate agent.

I recently worked with Will during my property purchase, and he was absolutely fantastic throughout the process. He kept in constant communication and was always quick to update me on any developments.

There were quite a few challenges along the way — from mortgage valuations to survey issues and price negotiations — but Will handled everything calmly, efficiently, and with real professionalism. He was always friendly, polite, and proactive in finding solutions, which made what could have been a stressful process much smoother.

It’s clear that Will genuinely cares about his clients and goes the extra mile to get things done. I’m very grateful for all his help and would highly recommend him to anyone looking for a reliable and dedicated estate agent.

AVOID THIS COMPANY - DON’T IGNORE
I WOULD RATE 0 STAR IF I COULD
I am extremely disappointed and very frustrated with the way HOUSE SALES DIRECT handled this matter.

Hi Chloe,

Following your colleague Meghan’s unsatisfactory response to my email in August 2025 and with reference to your reply dated 19 November 2025, please indicate the contract clauses that clearly stipulate and permit this practice in accordance with the terms and conditions.

You breached these terms when you :

1- Reduced the selling price of my property on Zoopla without my knowledge and authorisation (guide price £260,000 - subsequently £240,000, £232,800 and £225,000).

2- Submitted an application against my property to the Land Registry via Hawksmoor Equity Limited without my knowledge or prior consent

3- Conducted a survey without a corresponding report.

You failed to meet the terms.
These actions constitute misrepresentation of agreed terms. They have caused me financial loss, damages, distress and depression.

Furthermore, your team had been communicating with me by email.
My email address remains the same and is still active! I have not received any email from your team since August 20, 2025.

Regards,
Younousse

I would rate 0 star if I could.
I am extremely disappointed and very frustrated with the way HOUSE SALES DIRECT handled this matter.
Under our agreement, if an offer fell below £260,000, I could withdraw with no fees or costs No action to be taken without my prior consent.
1. They put forward an offer of £240,000 and £232,800 without my agreement.
2. Later presented a £220,000 offer, which I reluctantly accepted under the 20 June 2025 contract signed on 27 June 2025, then they withdrew it.
3. Used my signed acceptance letter (dated 20 June) without my consent to proceed with a different offer of £225,000.
4. Applied to the Land Registry via Hawksmoor Equity Limited without my knowledge or authorisation.
Even if the walk-away amount remained the same, they had no right to reuse an outdated signed document for a different offer without my prior consent. I am the signatory, and no decision can be made on my behalf without my authorisation.
No clause in the contract permits this.
A survey was conducted without a corresponding report, which is irregular.
- Reduction of my property’s value online without my consent,
- Offer made below minimum price agreed,
- Property photographs taken without a survey report,
- Misuse of my signed acceptance letter,
- Unauthorised Land Registry application via - Hawksmoor Equity without my consent.
These actions have caused me financial loss, damages, distress and depression.

Many years ago me and my husband sold a house through House Sales Direct had such a great experience that when we found ourselves in a similar situation they were the obvious choice to contact.
My first consultant was the incredible Kam he guided us through the process with such clarity and professionalism and we felt so supported. He truly had our best interests at heart, called me weekly with updates, even contacting our tenant on our behalf. He was such a delight to have helping us, super friendly and kind and every call always had me smiling, even though we had a tenant not wanting to move out Kam remained patient and optimistic which of course was super helpful.
When he handed me over to his colleague dealing with the next stage of the process I knew I’d miss him and I thought that I would be unlikely to receive the exceptional customer service than he had shown us. Turns out House Sales Direct has the most incredible team and Jordan was every bit a superstar that Kam had been for us. Jordan was brilliant at managing our expectations on offers and we were over the moon that he negotiated what we asked for with a buyer that felt such a great fit for us. As with the amazing support we’d received from Kam, Jordan also called me weekly to check in and update me, he was very knowledgeable of the market, super friendly, professional and very reliable. Both Kam and Jordan were always so happy and cheerful on the phone, people often say selling a house can be stressful but with Kam and Jordan we had such trust in them that there was no stress. I feel so blessed to have been allocated these two wonderful men who have gone above and beyond to ensure a positive outcome for us. I will miss their friendly voices and want to thank them for all they have done. They come Highly recommended by us.

Thanks for talking me through the process Sandy. I’m looking forward to my viewing tomorrow.

We needed to sell a property and were looking for a process that was as pain free and easy to do as possible.

When dealing with HSD, our initial experience wasn’t the best. However, as soon as Razan stepped in, our experience and confidence changed completely. Raz was absolutely amazing and followed up with everything she said she would and when she said she’d do it. She really gave us a confidence boost that the sale of the property would go ahead and explained all the timelines and next steps. Raz was so diligent at chasing up the buyer, solicitors and made sure that the process and any actions needed from us were convenient and timely. Raz would even contact out of hours for important updates, which we really appreciated

Raz has certainly turned our whole experience around and we’re grateful for her hard work and keeping us updated at every stage of the process. It is refreshing to work with someone who is so dedicated and delivers on everything they say they will.

I had the pleasure of working with House Sales Direct while trying to sell my home. Unfortunately, due to some unexpected legal issues with my property, the sale couldn’t go ahead — but throughout the whole process, the team were nothing short of outstanding.

They consistently sourced interested viewers, and I even received multiple offers on my home. Despite the challenges on my side, they were patient, supportive, and genuinely committed to helping wherever they could.

A special thank you to Jordan, who was incredibly accommodating, friendly, kind and so understanding — a true professional. And to Megan, thank you endlessly for your kindness and understanding. It’s rare to come across people in this industry who are not only efficient but also truly caring.

Even though my sale didn’t complete, I wouldn’t hesitate to recommend House Sales Direct to anyone looking for a dedicated, honest, and compassionate team.

Gratefully,
Joel

Jordan was great! He was very efficient and managed to resolve a query for me promptly. Also managed to book me in for a viewing on a property straight away which really helped as I was short on time. Thanks so much!

Took very long time , never phone you or information updates ,had several different people dealing with me ...
Never phone you back.
Very dissatisfied with outcome ,its not free you do pay for them to sell ..please please read the paperwork my mistake and I paid for it..Basically don't listen to you either...Would not recommend to anyone stay away

Alexia has been incredibly supportive and approachable as we begin the process of purchasing our first home. We have really appreciated her honesty and speed in coming back to us. We hope that the rest of the process will be just as smooth!

Smooth process. Easy access to the property

Sandy was very helpful and made me feel comfortable enough to ask questions. Thank you.